🏀 One Shining Moment
How NCAA March Madness Shapes Business of Sports
There are few events on the calendar that capture the collective attention of American sports fans than March Madness.
Blue bloods, underdogs, tournament darlings, buzzer-beaters, and the heart-pounding tension that ramps up as game’s wind down to the closing seconds. March Madness and the tournament to crown the top team in the nation has it all.