🚴 The Cycling Tech Market

From wearables, GPS, augmented videos..to VR/AR

The Tour de France is the biggest cycling race in the world. It is also the 3rd largest sporting event in the world after the FIFA World Cup and the Olympics. In fact, as shown in the picture below, on average 12M TV viewers are watching every stage. The Tour de France is also televised globally across 190 countries. It also has a great social presence …