The Upside Newsletter
The Upside Newsletter
🔥Upside Chat: Brendan Donohue, NBA 2K League
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🔥Upside Chat: Brendan Donohue, NBA 2K League

This week we had the honor to interview Brendan Donohue, Managing Director of the NBA 2K League.

📝Show Notes: Throughout our conversation, we talked about the NBA’s decision to enter eSports, the response from their fans so far, and what they have learned since the launch. We also talked about the challenges they have faced, the recipe for success for …

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